"Failing to plan is planning to fail." This quote from Alan Lakein is one that
should be familiar to most people in the business world. This is why all companies have
meetings; goals are defined and a plan of action for achieving these goals is formed. The
plan of action will most likely contain information regarding the responsibilities of each
individual, sub-goals with individual deadlines, and many other items that need to be
monitored.
This is just one of the many reasons a company needs a good system for documenting business
processes. The plan formed at this type of meeting gets documented and copies are
distributed to everyone that attended. Such a document helps keep everyone on the same
page (no pun intended).
Why else would a company need to document its business processes? For publicly traded
companies, it is required by law. The accounting scandals that brought down several large
corporations, such as Enron and Worldcom, were instrumental in defining the need for the Sarbanes-Oxley
Act of 2002. This Act requires publicly traded companies to document their internal control
procedures along with their financial statements. This is of great importance to shareholders,
creditors, and anyone else with a financial connection to the company, as there is now more
transparency regarding internal operations. (For the curious, the sections that relate to the issue
of internal control are section 302 and
section 404.)
However, isn't this information beneficial to the company itself, even if the company is privately
owned? Consider the many benefits your company can realize by documenting your processes:
- Define risks and put controls into place to mitigate those risks.
- Define responsibilities so all employees know what is expected of them.
- Document specifications so an employee does not leave with valuable information solely in their head.
- Lay out tasks in a step-by-step procedure so getting a new employee up to speed is a repeatable
process. More experienced employees can spend less time training newer ones and more time being
productive.
- Review and update procedures on a regular basis. If goals are not being met, you can examine
which part of the procedure is breaking down and determine how to correct it. If things are
going well, determine if there are areas that can be improved to allow you to exceed your goals.
- Get your business ready to sell. Companies with documented business processes historically are much
more valuable when they are sold.
- Comply with initiatives like ISO9000, ISO14000, COBIT and SOX.
Where to Begin
Wikipedia defines the phrase
"business process" as a "collection of related, structured activities or tasks that produce
a specific service or product (serve a particular goal) for a particular customer or customers," and
goes on to say that "It often can be visualized with a flowchart of a sequence of activities."
The three types of business processes include:
- Management processes, the processes that govern the operation of a system. Typical
management processes include "Corporate Governance" and "Strategic Management".
- Operational processes, processes that constitute the core business and create the primary
value stream. Typical operational processes are Purchasing, Manufacturing, Marketing and Sales.
- Supporting processes, which support the core processes. Examples include
Accounting, Recruitment and Technical Support.
By far the most important step in creating business processes is Management's step to Define the
goal. Otherwise you could end up in a situation Robert Ringer describes so eloquently in
his book Million Dollar Habits: "Many a person has climbed a ladder only to find it was
leaning against the wrong wall."
Once you have established the goal, you can start defining the steps necessary to reach it. This
is where the flowchart comes in. Quite often, one task will need to be accomplished before
another can be started, and sometimes when an item fails an inspection it is necessary to go back a
few steps and begin again. Once the basic flowchart is mapped out, the task of delegating
responsibility can begin. At this point, everyone should not only know what his or her role
is, but also (and more importantly) how performing his or her roll contributes towards the company’s
success. It is no secret that people perform their jobs much better when they feel their work
has a sense of purpose.
Measuring Progress
Periodically, you will want to review the results of your business process to see if you are attaining
your goals. This involves defining Key Performance Indicators (KPI) so that you can have a
tangible measure of how well a process is working. For example, salespeople often use a formula to
determine how many leads they need to get in order to meet their sales quotas. Often the formula
looks similar to this:
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Number of sales needed to meet sales quota.
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X
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Number of sales opportunities needed to generate a sale.
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X
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Number of leads needed to create a sales opportunity.
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=
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LEADS NEEDED
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As you can see, this is actually contingent on a few KPIs. If a salesperson falls short of
the quota, they can refer back to this formula and see what items are responsible for the
shortcoming. For example, a salesperson might get more than enough leads but have a lower
than expected rate of converting these leads into opportunities. The information provided
by a periodic review will point towards the area(s) that needs corrective action.
How to Organize Your Documents
Organizing the documents created by defining business process can itself be a complicated
process. Many companies have hard drives filled with files created in Microsoft Word, Excel
and Visio. Quite often this information is not well organized which leads to wasted time and
effort in retrieving the documents. Ironically, this is what all of the effort was supposed
to eliminate in the first place!
Fortunately, there are better alternatives. If you would like to learn more about
documenting your business processes, check out our website at
www.kastechco.com or contact us at 215-702-8155.
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